It may sound strange to say, but charisma can be learned. At least that’s what Olivia Fox Cabane says. She’s the author of the book, The Charisma Myth: How Anyone Can Master the Art and Science of Personal Magnetism. Charisma, she notes, can determine whether: 1) your projects get implemented, 2) your ideas get adopted, and 3) can make people want to do what you want them to do. It’s basically a form of power

As an executive coach who helps groom people for leadership roles, she gives those who weren’t born with charisma the tools to become more persuasive, influential, and inspiring.

Her advice for creating charisma draws on a blend of Method Acting, cognitive reframing, and neuroscience made simple. I found a Stanford Seminar she gave on creating charisma fascinating: While the whole video clip is about 45 minutes, you might find Fox Cabane’s take on how to overcome obstacles to emitting warmth and how to create warmth in your dealings with someone you don’t necessarily like of interest: example involves “rewriting or reframing your perception of reality.”

Fox Cabane’s obsession with charisma developed from the personal pain of a childhood where she was ostracized by classmates, in part because she was less socially ept than others. To learn more about her own story, evolution, and her work, check out this article about her in .